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Newton - Gotham



Description:
The ad perfectly illustrates Apple's Marketing dilemma. Newton wasn't pushed as a lifestyle gadget for the digital century, but instead as a better fax machine for sales reps - as seen in this ad. I think this narrow focus on business folks cost Newton its success. And you?

Uploaded by: Cornica
Download:
240x180px | 4.2MB: newton-gotham.mov
320x240px | 2.2MB: newton-gotham_ppc.mov


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